Mercedes-Benz at the IAA International Motor Show, staged as a multi screen environment across very large format projection, suspended screens and floor to ceiling LED.

The content was built as one continuous visual world running around the vehicles rather than a set of isolated films. Sequences had to read at architectural scale while staying legible in close proximity to the cars, and hold together across screens of radically different aspect ratio and resolution. [CONFIRM: your specific scope, and whether you were directing or working to a lead's direction]